Roughead has his say

Lend a hand to Hugo are extremely proud to have a number of amazing individuals as ambassadors, and Jordan Roughead is just one who is going above and beyond to raise extra vital awareness for the one in every one hundred people whom are affected by the Autism Spectrum Disorder.

The charity is excited to be working with the Western Bulldogs Premiership ruckman and Lend a hand to Hugo ambassador Jordan Roughead in order to educate on the importance of acceptance and inclusion, and the differences in society - 63% of school children with autism are bullied because of their different ability.

Lend a hand to Hugo founder Luke Williams says that "People with disabilities don't need special treatment, they just need to be accepted, and then respected for who they are." To purchase the blue shoe laces like Jordan, you can contact us or check out our merchandise.